If Twetch cannot grow into sustaining multiple diverse clusters of user interests, it will hit a growth ceiling that will push out users over time.
Memes alone are not sufficient to win the game. The meme culture is a single cluster. Twetch must grow.
By grow, I mean, it must diversify into multiple clusters, and those clusters must grow.
Reach a critical mass of clusters, and you can then have a self-sustaining growth of cluster types/number of clusters.
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1Eyk15KEeYX9JwH8e98pqpX3kTUuY9d43C VerifiedIf people find your single viable cluster distasteful, it actively pushes users away, unless there are other clusters which provide those users with sufficient signal to gain their attention.
It always comes down to signal:noise to each user.