TL;DW cont'd
...a bit edgy, fun, and not boring. And then he basically canvassed a whole bunch of people he knows for their thoughts. Many people thought it had something to do with sex. That's the gist.]
Incidentally, having experience...
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TL;DW cont'd
...a bit edgy, fun, and not boring. And then he basically canvassed a whole bunch of people he knows for their thoughts. Many people thought it had something to do with sex. That's the gist.]
Incidentally, having experience...
...as an elementary school teacher, I can tell you that many people, young and old, stumble over double or triple consonants (e.g. February, acquire) and long, multi-syllabic words or names.
Easy to say and spell/search. Sounds a bit cute. The story of Etsy's growth includes a snippet about the name, but what's much more interesting are the factors which actually contributed to its gaining traction.
https://sym.re/UDqLa33 (etsy growth story)
TL;DW: If you're too busy or lazy to listen to two minutes, Calvin's criteria when choosing the name Bodog included: six letters or less, domain is available, easy to remember, the word has a cadence to it when you say it out loud, it sounds...
https://sym.re/JTuXbfD (lululemon manifesto story)
“Bodog” = Bo, a guy's name (which was a popular character on the soap opera Days of Our Lives -- don't ask me how I know that), + dog. What is a bodog? I've no idea but it doesn't matter. Two syllables, short. Unspecified chill vibe. Rhymes with yo, dawg.
Other random non-Bitcoin examples and my kneejerk thoughts about them:
“Pinterest” = Pin + interest. A bulletin board for your interests and moods. Makes perfect sense. Logo is a stylized pushpin in the “P”.
“Etsy” = Betsy without the B? Four letters...
Just listen to Calvin Ayre's explanation in the gem of a first five minutes of this interview:
[2:50-4:30 is Calvin talking about his criteria for naming. That's concentrated insight in less than two minutes!
in Vancouver. Two easy-to-remember words with alliteration.
The rest is in the product design and marketing. (e.g. A sturdy little branded bag adorned with an inspirational manifesto, that many customers used to carry their lunch, and influencers.)
link:
...the power of a melody and slogan combined.
https://www.youtube.com/watch?v=Ct6BUPvE2sM
However, acronyms can work, when nobody ever says the full name:
ICBC = Insurance Corporation of British Columbia, a local example
...more of an art than rocket science.
I'll attempt to explain...
LOGIC:
-K.I.S.S. = keep it simple, stupid
-short, easy to spell and say
-if slightly longer, still easy to spell and say, (e.g. made up of two unique words that are combined or...
Satoshi is the creator of Bitcoin and doodles are nonthreatening, loosely categorized as art. The unique combination is good for search results. Over time, I can appreciate that it has been endearingly shortened to the nickname of Doodles or SD, which...
works too (and I suppose it's suggested in my signature stamp).
Moving along, I think these companies have got the naming bit right:
“HandCash” = Hand + Cash. Cash in hand, hand me some cash, hand you some cash. Makes sense. Easy to remember. Win!
“Money Button” = Money + Button. A button for money. Four syllables but easy to say, spell and remember. Win!
“Centbee” = Cent + bee. Money, buzz, busy bees, pollinating money. Another two syllable win! It paints a picture of a vibrant ecosystem and...
...mashed together elegantly)
-or, literally just your own name
INTUITION:
-is the name memorable for a regular person?
-self-explanatory may be helpful
-does the name sound similar to other...
-what happens when you play a word association game?
...for a “How to Name Your Business” article or two. Maybe you've picked the brains of your friends or family members. You've researched and eliminated domain names that are taken and trademarked, and done some due diligence.
Examples of existing...
...works too (and I suppose it's suggested in my signature stamp).
Moving along, I think these companies have got the naming bit right:
“HandCash” = Hand + Cash. Cash in hand, hand me some cash, hand you some cash. Makes sense. Easy to remember. Win!
lol, twetched that twice. this monster thread is turning out to be a painful process due to a bit of lagginess.
Let's start here:
Bitcoin = Bit + coin.
Or, if we must, BitCoin = Bit + Coin. Two syllables. Data + Money. Easy!
Almost impossible to mess up the spelling or pronunciation. Great!
(Except for the complete and utter confusion about what Bitcoin...
sorry, cut and paste error in the last twetch:
-does the name sound similar to other other words or concepts (positive, neutral, or negative)?
“What Bitcoin Did” = What Bitcoin Did or WBD. Yes, I am going there. You can learn something from almost everyone. Peter McCormack's podcast is well-branded. He consistently produces lengthy, “deep-dive” pieces of content for his audience, and employs...
...needs a name. Just because you can get fancy, doesn't mean you should. Just because you're intelligent, doesn't mean you should use big words.
If you're a developer or aspiring entrepreneur building on BSV, you've probably searched the internet...
...even is, and all of that darned fork confusion.)
I'll go next:
“Satoshi Doodles” = Satoshi + Doodles. In hindsight, it's too long because it's five syllables. And, the audacity to use the name Satoshi! It's a responsibility to seek the truth.
“Tonic Pow” = Tonic ---> Pow! The concept is easily explained. Share a tonic, earn (explosion of) satoshis. Fun factor is high. Also the Purple Cow factor.
“Twetch” = Tweet + etch, mashed together. Like tweets etched to the blockchain.The noun (for the social platform) quickly became a verb as well. Not Twitch, Twetch.
The founders of Twetch round out their branding with memes and a generally irreverent...
“21e8” = 21 million? I still have no idea about this, lol. But it provokes curiosity and confusion, which is great marketing.
Here's a silly example of a catchphrase that's not a business name but a song name: “Pen pineapple apple pen”. If you've not...
...attitude. Time will tell how this strategy works out.
“Dimely” = Dime + timely. “When your time is worth a dime.” An easy concept to grasp. Easy to spell and say. The cutesy suffix is tolerable.
...above, earlier today on Twitter. I included the link because it looks helpful.)
The good news is that with some creativity and effort, any given name, even tricky ones, can become easily recognizable. Take the aforementioned Gary Vaynerchuk, who's...
...pattern recognition and intuition.
So, “What's in a Name?”
Everyone is born with a name. It becomes what you make of it. These days, it's easy to change your given name and some may prefer to use a pseudonym in certain situations. Every business...